How to write an effective YouTube description?

You conceptualize extraordinary ideas and try to record them in a video. You set aside the time and put in so much effort to record, edit and enhance. And we know how demanding the whole process is.

You work so hard and give the best that you can all just to end up uploading the video without a description?

By doing that, you are doing unjustice to you and your talent!

Adding a description is a very important part of the process and yet many forget to do that. It gives viewers an overview of the content as many people won't just start watching something without having a slightest idea of what they are about to see.

(Tech Crunch)

Here we have covered few points that might help you in writing a description as awesome as your video:

1. Make the most of the first few lines

The first line is very important. It should be catchy and must have some details.

Draft smartly and use keywords to convey the main idea of the content.

Keywords are significant in both SEO and in YouTube video portrayals. Make sure they're evenly sprinkled all through your description. Regardless of whether you're composing for a current video or exploring which ones are best for your channel, Google's Keyword organizer device proves to be useful for keywords research.

2. Add call to action words and links

It's insightful — and best practice — to add your social media handles. What's more, apart from sharing those links are the ones related with the video. These links can be suggestions to take action to peruse a blog entry, buy an item or general extra data. In the event that you notice a few items in your video and your watchers regularly get some information about them, it's a smart thought to use those links.

3. Add default video upload settings

It will be right to assume that you are burnt out on reordering the very same 10 lines that you use with each video? Add a default setting to your description that can appear without your manual option.

For example you can add links to your various social media handles that will be there with every content on your channel.

4. Compose like a human not a robot

The narration should be interesting to read and the viewer must not get bored. Make it more interactive and real. Web copywriting tips like keeping sentences short, sweet and reasonable are helpful here.

5. Add a couple of hashtags

Like keywords, hashtags are there to help different watchers discover your video. These hashtags show up over the video title and can be added anyplace inside the video depiction. It's prescribed to keep hashtags to only a couple significant ones so somebody searching the depiction doesn't get killed by a mass of them.

6. Add a personality to it

If you are a brand then your brand image must go with the way a description is drafted. . Tasteless depictions don't do anything for your image. You need to add your image's character, jargon and composing style to it. If you are an independent creator then the same goes for you too. Your personality should match with it. Don't make it so formal try to keep it more casual.

7. It should be easy to understand

Nobody likes reading goliath blocks of text yet neither do individuals appreciate reading 10 jokes in succession!

Separate your narration into areas with header titles that stick out, either with emoticons, images, capitals or line breaks. While keeping an eye on the configuration, skim read your it and see what grabs your attention and what you totally skip.

One last and most important point, check all the details, spellings and links before uploading anything and you are good to go!

So now that you know the drill make sure you never miss out on a step as crucial as this! Need more examples? Learn from our Influencers.