Double the Cleanse, Double the Glow!
We teamed up with top beauty, skincare, and lifestyle influencers to spotlight the Lakmé Micellar Double Cleanse Routine, making waves with authentic, aspirational content.
We teamed up with top beauty, skincare, and lifestyle influencers to spotlight the Lakmé Micellar Double Cleanse Routine, making waves with authentic, aspirational content.
Lakme is India’s largest beauty brand, known for epitomizing boldness, elegance, and confidence, appealing to dynamic women who are always on the move. With its legacy of high quality products and innovation, Lakme continues to empower modern women with beauty solutions that match their style and sophistication.
The Lakmé Makeup Remover range effortlessly eliminates 5 layers of makeup in just one swipe, deeply cleansing the skin. Our campaign promoted the double cleansing benefits of the Lakmé Micellar Double Cleanse Routine through beauty, skincare, and lifestyle influencers, creating authentic content to raise product awareness. Our goal was to establish the Lakmé Micellar Range as the top choice for double cleansing.
Aligned with the bold and confident "Lakmé Woman," our campaign crafted content that deeply connected with influencer followers and brand consumers. We tailored diverse pieces to match creator styles, focusing on educating viewers on double cleansing, showcasing effective makeup removal, and sharing quick, innovative Micellar hacks. Our content resonated with the brand's essence and influencer niches.