Uniqlo Drops Anchor in Mumbai with Dazzling CGI Ad
Unveil the excitement as Uniqlo's creative ad brings a splash of style to Marine Drive.
Unveil the excitement as Uniqlo's creative ad brings a splash of style to Marine Drive.
Uniqlo, a leading Japanese brand, is celebrated for its premium basics and pioneering clothing technologies.
Its focus on affordability, sustainability, and versatile designs has solidified its position as a global fashion powerhouse.
For its Mumbai debut, Uniqlo unveiled a stunning CGI ad set against Marine Drive's iconic backdrop. The ad showcases a ship with Uniqlo-branded cargo containers opening to reveal its products, marking the brand's official arrival in Mumbai. They chose Marine Drive, a popular tourist spot in Mumbai.
Our strategy focused on raising awareness and generating excitement for Uniqlo's new campaign, sparking buzz and conversations around their innovative launch in town.
To spread the word and initiate discussions about the brand's latest launch, we joined hands with popular city pages across the North region. These pages serve as go-to sources for local happenings, making them ideal for sparking conversations and raising awareness.
This approach made it effortless and rapid to spread the word to a wide audience, thanks to the high engagement levels of these pages. Sharing the brand's CGI Ad campaign on these platforms sparked natural conversations and heightened interest in the exciting new launch unfolding in Mumbai.
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