Instagram Influencers
Top 100 Beauty and Makeup Instagram Influencers in 2025
Find top instagram influencers in any country and industry to make the most of your marketing campaigns. We rank instagram accounts by quality audience and authentic engagement. Check below the list for Top 100 Beauty and Makeup Instagram Influencers in 2025
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| Rank | Image | Influencer | Category | Followers | Posts | Country | Avg. Likes | Eng. rate | Action |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 
|
Beauty & Makeup
Fashion
Lifestyle
|
53.46M | 5.11k |
France
|
4.89k | 0.09% |
|
|
| 2 | 
|
Beauty & Makeup
Fashion
|
51.63M | 2.36k |
United Arab Emirates
|
16.03k | 0.13% |
|
|
| 3 | 
|
Beauty & Makeup
Fashion
|
42.32M | 10.09k |
France
|
1.30k | 0.14% |
|
|
| 4 | 
|
Beauty & Makeup
Entertainment
Lifestyle
|
33.67M | 3.11k |
Indonesia
|
28.17k | 0.53% |
|
|
| 5 | 
|
Beauty & Makeup
Finance
Fashion
|
28.31M | 16.41k |
Italy
|
11.61k | 1.76% |
|
|
| 6 | 
|
Beauty & Makeup
|
25.98M | 1.12k |
|
12.27k | 0.30% |
|
|
| 7 | 
|
Beauty & Makeup
Finance
|
24.57M | 11.84k |
|
107 | 0.04% |
|
|
| 8 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
24.32M | 1.32k |
|
102.30k | 4.79% |
|
|
| 9 | 
|
Beauty & Makeup
|
19.40M | 14.97k |
|
127 | 0.10% |
|
|
| 10 | 
|
Beauty & Makeup
|
18.89M | 1.33k |
|
2.24k | 0.22% |
|
|
| 11 | 
|
Beauty & Makeup
|
18.86M | 894 |
|
38.04k | 3.35% |
|
|
| 12 | 
|
Beauty & Makeup
|
18.34M | 1.71k |
|
12.19k | 4.73% |
|
|
| 13 | 
|
Beauty & Makeup
|
18.05M | 6.86k |
|
1.37k | 1.50% |
|
|
| 14 | 
|
Beauty & Makeup
|
16.77M | 2.90k |
Netherlands
|
6.06k | 2.15% |
|
|
| 15 | 
|
Beauty & Makeup
Entertainment
Craft/DIY
|
16.19M | 380 |
United States
|
37.58k | 0.74% |
|
|
| 16 | 
|
Beauty & Makeup
|
15.58M | 6.33k |
|
226 | 0.19% |
|
|
| 17 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
15.33M | 1.05k |
Maldives
France
Mexico
|
89.99k | 3.33% |
|
|
| 18 | 
|
Beauty & Makeup
|
15.29M | 41 |
|
164.97k | 1.65% |
|
|
| 19 | 
|
Beauty & Makeup
|
14.33M | 7.21k |
United States
|
162 | 0.11% |
|
|
| 20 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
13.96M | 6.15k |
United States
|
1.38k | 1.24% |
|
|
| 21 | 
|
Beauty & Makeup
|
13.14M | 2.97k |
|
1.62k | 0.71% |
|
|
| 22 | 
|
Beauty & Makeup
|
12.84M | 9.61k |
|
89 | 0.14% |
|
|
| 23 | 
|
Beauty & Makeup
Fashion
Lifestyle
|
12.37M | 8.30k |
Kuwait
|
991 | 0.42% |
|
|
| 24 | 
|
Beauty & Makeup
|
11.86M | 3.00k |
|
7.81k | 3.55% |
|
|
| 25 | 
|
Beauty & Makeup
|
11.84M | 9.22k |
|
786 | 0.30% |
|
|
| 26 | 
|
Beauty & Makeup
|
11.57M | 10.24k |
Russian Federation
United Arab Emirates
Maldives
|
5.08k | 5.12% |
|
|
| 27 | 
|
Beauty & Makeup
|
11.56M | 2.62k |
United States
|
281 | 0.07% |
|
|
| 28 | 
|
Beauty & Makeup
|
11.22M | 20.40k |
|
40 | 0.12% |
|
|
| 29 | 
|
Beauty & Makeup
|
11.08M | 1.08k |
Korea (Republic of)
United States
|
32.14k | 2.23% |
|
|
| 30 | 
|
Beauty & Makeup
|
10.91M | 479 |
|
3.65k | 0.64% |
|
|
| 31 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
10.78M | 8.06k |
|
25 | 0.08% |
|
|
| 32 | 
|
Beauty & Makeup
|
10.61M | 1.22k |
|
391 | 0.12% |
|
|
| 33 | 
|
Beauty & Makeup
|
10.59M | 1.88k |
Mexico
|
4.61k | 1.40% |
|
|
| 34 | 
|
Beauty & Makeup
|
10.52M | 2.65k |
|
1.99k | 4.70% |
|
|
| 35 | 
|
Beauty & Makeup
|
10.15M | 312 |
|
51.70k | 10.76% |
|
|
| 36 | 
|
Beauty & Makeup
Entertainment
Fashion
|
10.14M | 279 |
United States
|
18.91k | 0.86% |
|
|
| 37 | 
|
Beauty & Makeup
|
10.05M | 9.78k |
France
|
42 | 0.04% |
|
|
| 38 | 
|
Beauty & Makeup
|
9.93M | 662 |
France
|
1.52k | 0.11% |
|
|
| 39 | 
|
Beauty & Makeup
|
9.88M | 2.86k |
|
304 | 0.20% |
|
|
| 40 | 
|
Beauty & Makeup
|
9.88M | 4.48k |
|
129 | 0.08% |
|
|
| 41 | 
|
Beauty & Makeup
|
9.15M | 1.55k |
United States
Jamaica
|
4.03k | 0.98% |
|
|
| 42 | 
|
Beauty & Makeup
|
9.07M | 12.45k |
|
16 | 0.13% |
|
|
| 43 | 
|
Beauty & Makeup
Finance
|
9.04M | 5.68k |
|
175 | 0.09% |
|
|
| 44 | 
|
Beauty & Makeup
|
8.98M | 1.11k |
United States
|
6.51k | 1.30% |
|
|
| 45 | 
|
Beauty & Makeup
|
8.78M | 490 |
|
3.88k | 0.92% |
|
|
| 46 | 
|
Beauty & Makeup
Entertainment
Lifestyle
|
8.65M | 240 |
Canada
|
17.10k | 1.15% |
|
|
| 47 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
8.24M | 3.75k |
Colombia
United States
Mexico
|
2.28k | 1.18% |
|
|
| 48 | 
|
Beauty & Makeup
|
8.11M | 499 |
Mexico
United States
|
47.10k | 7.64% |
|
|
| 49 | 
|
Beauty & Makeup
Entertainment
|
8.11M | 1.40k |
United States
|
38.42k | 4.81% |
|
|
| 50 | 
|
Beauty & Makeup
|
8.09M | 2.87k |
|
77 | 0.17% |
|
|
| 51 | 
|
Beauty & Makeup
|
8.03M | 64 |
Mexico
|
222.23k | 6.92% |
|
|
| 52 | 
|
Beauty & Makeup
|
8.03M | 4.19k |
|
269 | 1.18% |
|
|
| 53 | 
|
Beauty & Makeup
Entertainment
Lifestyle
|
7.84M | 3.72k |
United States
|
4.97k | 1.89% |
|
|
| 54 | 
|
Beauty & Makeup
|
7.74M | 8.28k |
|
5 | 0.05% |
|
|
| 55 | 
|
Beauty & Makeup
|
7.45M | 2.91k |
France
|
1.92k | 1.08% |
|
|
| 56 | 
|
Beauty & Makeup
|
7.41M | 9.86k |
|
371 | 2.09% |
|
|
| 57 | 
|
Beauty & Makeup
|
7.09M | 1.87k |
United States
|
739 | 0.47% |
|
|
| 58 | 
|
Beauty & Makeup
|
7.04M | 227 |
United States
|
59.80k | 2.91% |
|
|
| 59 | 
|
Beauty & Makeup
|
6.99M | 371 |
Colombia
|
33.05k | 12.89% |
|
|
| 60 | 
|
Beauty & Makeup
|
6.98M | 2.07k |
United Arab Emirates
|
4.07k | 1.25% |
|
|
| 61 | 
|
Beauty & Makeup
Entertainment
|
6.84M | 11.38k |
|
63 | 0.23% |
|
|
| 62 | 
|
Beauty & Makeup
Entertainment
|
6.54M | 1.43k |
|
3.59k | 2.63% |
|
|
| 63 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
6.50M | 2.99k |
|
4.19k | 3.59% |
|
|
| 64 | 
|
Beauty & Makeup
|
6.44M | 5.67k |
|
65 | 0.48% |
|
|
| 65 | 
|
Beauty & Makeup
|
6.42M | 1.58k |
|
1.17k | 2.48% |
|
|
| 66 | 
|
Beauty & Makeup
|
6.42M | 785 |
|
33.21k | 14.08% |
|
|
| 67 | 
|
Beauty & Makeup
|
6.40M | 569 |
Maldives
|
16.50k | 2.54% |
|
|
| 68 | 
|
Beauty & Makeup
Fashion
Photography
|
6.28M | 2.43k |
|
234 | 0.36% |
|
|
| 69 | 
|
Beauty & Makeup
|
6.25M | 8.18k |
Brazil
|
680 | 2.47% |
|
|
| 70 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
6.18M | 939 |
|
19.96k | 6.31% |
|
|
| 71 | 
|
Beauty & Makeup
|
6.16M | 2 |
|
5.41M | 2.90% |
|
|
| 72 | 
|
Beauty & Makeup
|
6.09M | 3.26k |
United States
|
4.70k | 1.53% |
|
|
| 73 | 
|
Beauty & Makeup
|
5.86M | 822 |
France
|
426 | 0.09% |
|
|
| 74 | 
|
Beauty & Makeup
|
5.84M | 2.33k |
|
1.33k | 1.98% |
|
|
| 75 | 
|
Beauty & Makeup
|
5.83M | 643 |
|
4.94k | 2.11% |
|
|
| 76 | 
|
Beauty & Makeup
|
5.83M | 2.13k |
|
1.71k | 0.52% |
|
|
| 77 | 
|
Beauty & Makeup
|
5.80M | 1.25k |
France
|
4.02k | 1.46% |
|
|
| 78 | 
|
Beauty & Makeup
Fashion
Food
|
5.78M | 5.08k |
|
13 | 0.07% |
|
|
| 79 | 
|
Beauty & Makeup
|
5.78M | 11.47k |
Russian Federation
|
5 | 0.14% |
|
|
| 80 | 
|
Beauty & Makeup
|
5.78M | 1.54k |
|
6.14k | 5.14% |
|
|
| 81 | 
|
Beauty & Makeup
|
5.45M | 2.07k |
|
799 | 0.19% |
|
|
| 82 | 
|
Beauty & Makeup
|
5.37M | 3.69k |
Mexico
|
597 | 1.18% |
|
|
| 83 | 
|
Beauty & Makeup
|
5.31M | 4.31k |
United States
Thailand
Mexico
|
2.35k | 1.58% |
|
|
| 84 | 
|
Beauty & Makeup
|
5.23M | 1.61k |
|
9.63k | 6.10% |
|
|
| 85 | 
|
Beauty & Makeup
|
5.14M | 8.07k |
|
136 | 0.50% |
|
|
| 86 | 
|
Beauty & Makeup
|
5.12M | 9.84k |
|
175 | 0.53% |
|
|
| 87 | 
|
Beauty & Makeup
|
5.10M | 2.78k |
United Kingdom
Greece
United States
|
872 | 0.39% |
|
|
| 88 | 
|
Beauty & Makeup
Health, Sports & Fitness
|
4.98M | 10.20k |
United States
France
|
31 | 0.16% |
|
|
| 89 | 
|
Beauty & Makeup
|
4.97M | 1.51k |
United Kingdom
|
2.08k | 0.91% |
|
|
| 90 | 
|
Beauty & Makeup
|
4.92M | 608 |
Mexico
|
19.43k | 5.02% |
|
|
| 91 | 
|
Beauty & Makeup
|
4.89M | 1.67k |
United States
|
2.41k | 1.89% |
|
|
| 92 | 
|
Beauty & Makeup
|
4.87M | 3.28k |
United Kingdom
United Arab Emirates
|
1.25k | 1.84% |
|
|
| 93 | 
|
Beauty & Makeup
|
4.81M | 2.90k |
|
76 | 0.20% |
|
|
| 94 | 
|
Beauty & Makeup
|
4.70M | 1 |
|
546.04k | 0.33% |
|
|
| 95 | 
|
Beauty & Makeup
|
4.69M | 2.23k |
|
2.21k | 5.55% |
|
|
| 96 | 
|
Beauty & Makeup
|
4.63M | 1.80k |
|
1.50k | 4.89% |
|
|
| 97 | 
|
Beauty & Makeup
|
4.63M | 3.79k |
|
723 | 1.13% |
|
|
| 98 | 
|
Beauty & Makeup
Travel
Photography
|
4.61M | 4.73k |
Brazil
United States
Portugal
|
954 | 0.94% |
|
|
| 99 | 
|
Beauty & Makeup
Fashion
Photography
|
4.58M | 5.63k |
|
18 | 0.08% |
|
|
| 100 | 
|
Beauty & Makeup
|
4.45M | 2.73k |
|
1.74k | 3.57% |
|