Influencer marketing is a form of social media marketing. Influencers are categorized in various segments based on their niche and their reach in terms of followers. Brands leverage the following and reputation influencers have built on their social media platforms to push their brand's message to a larger audience.
Influencers are social relationship assets for brands.
Fitness influencers are those who have expert knowledge on staying fit and giving health tips and a good hold on the audience socially.
People love to stay healthy, especially after the corona pandemic health has become everyone’s priority. Watching influencers, learning from them, and taking health tips from them is what most of the users are doing nowadays. They follow them for the health products and fitness techniques they endorse.
They are non celebrities but are experts in their niches. Influencers promote fitness products like supplements, workout equipment, healthy recipes, diet food and multiple fitness tips.
Fitness Trainers on social media through their YouTube channels target fitness focused audience, and through the content they always try to influence targeted audience so that they get motivation and inspiration and they will show their interest in buying the promoted products and come back to their channel for more.
They usually post content in the form of videos on YouTube, or in the form of IGTVs and reels on Instagram.
These videos have millions of views and viewers view them not just to get help out of them or use them as a guide but also because a large number of viewers find these intriguing.
Their follower's interests align with the type of content these influencers post and have similar interests.
Their followers or subscribers follow them because they probably want guidance about certain topics that the influencer posts about.
Viral Pitch describes itself as the best matchmaker in town. The Viral Pitch platform is a one-stop-shop for all your influencer needs. Through this platform, brands can easily get in contact with Fitness influencers and select the influencers who would fit their campaigns the most.
The Viral Pitch platform segments influencers based on several categories, including their niches, followers count, and the various platforms they post content on. The platform segments influencers in an effective way and helps brands connect with influencers who would help them build successful ad campaigns. Viral Pitch has various metrics that show the exact details regarding an influencer's number of followers, engagement rate, average likes, and comments, etc.
Viral Pitch has a list of the top Fitness influencers spread over 600+ cities in India. Identifying the top influencers on YouTube, Instagram, Twitter has been made easier through this platform.
Viral Pitch is the best platform for brands to make their way towards the best influencer marketing campaigns.