BRANDMADE.TV's video: How a Fender Stratocaster is made 30 seconds

How a Fender Stratocaster is made - BRANDMADE.TV Shop Fender - http://brandmade.tv/c_brand/fender/ Who plays a Strat? Probably everyone who's ever picked up an electric guitar! Played by musical greats like Eric Claption, Jimi Hendrix, Buddy Guy, Mark Knopfler, Ronnie Wood, Stevie Ray Vaughan, Robbie Robertson, and a million others... the Fender Stratocaster has its name carved into the history of rock and roll. Manufactured in Corona California, the Strat is made from the best woods and crafted by ultra-skilled hands. Each American Series Stratocaster begs to be played. See how the Fender Stratocaster is made! ----------------------------------------­------------------------ BrandmadeTV posts several videos a day, subscribe for more! SHARE THIS VIDEO: https://youtu.be/feM1el2FBc8 Follow BrandmadeTV: MAIN CHANNEL: http://bit.ly/BrandmadeTV FACEBOOK: http://www.facebook.com/Brandmade.TV TWITTER: http://www.twitter.com/brandmadetv WEBSITE: http://brandmade.tv INSTAGRAM: http://www.instagram.com/brandmade.tv SNAPCHAT: brandmade.tv ----------------------------------------­------------------------ How a Fender Stratocaster is made. Who plays a Strat? Probably everyone who's ever picked up an electric guitar. Played by musical greats like Eric Claption, Jimi Hendrix, Buddy Guy, Mark Knopfler, Ronnie Wood, Stevie Ray Vaughan, Robbie Robertson, and a million others... the Fender Stratocaster has its name carved into the history of rock and roll. Manufactured in Corona California, the Strat is made from the best woods and crafted by ultra-skilled hands. Each American Series Stratocaster begs to be played. HISTORY Since its introduction by inventor Leo Fender on May 15, 1954, the basic design has remained unchanged, though it has certainly inspired many variations offered by Fender and other companies. The Stratocaster was Leo Fender’s third offering in his line of solid-body electric instruments. The Strat followed the Telecaster Guitar and Precision Bass, which were introduced as prototypes in 1951 and brought to market the following year. Both instruments garnered success with musicians and Fender aimed to improve on his original designs as well as to expand his line with new models. He listened to comments from musicians and incorporated their ideas into the new instrument he had on the drawing board, which was to become the Stratocaster. The name “Stratocaster” came from Fender’s business partner, Don Randall. It was intended to be reminiscent of aircraft technology, and reflect forward thinking and modern design. Indeed, it was — and still is — quite an innovative design! Key differences between the Stratocaster and Telecaster: The Stratocaster’s contoured cutaway body style was intended to improve balance and make the instrument more comfortable to play, as well as to allow greater access to the higher registers of the neck. A third (middle position) pickup was added to provide more tonal variations than the Telecaster could offer with only neck and bridge position pickups. But one of the most important new features of the Stratocaster was the tremolo bridge, which allowed players to bend strings in the same way a pedal steel player would. ----------------------------------------­------------------------ If you see this, type "PURPLE HAZE!" in the comments - and please LIKE/FAV! ----------------------------------------­------------------------ How a Fender Stratocaster is made. - BrandmadeTV © BrandmadeTV 2015 This format and title of this program is protected under Copyright and Trademark Law and may not be emulated or re-created in any way without express consent in any territory worldwide.