Jay Anthony's video: WHY YOUR SKIN TONES SUCK: WHITE BALANCE a7iii a7riii

We know the Sony cameras have been known to have okay skin tones but the a7iii and a7riii's new color science is a huge improvement. Going from a photographer to a filmmaker early on I never understood the importance of setting my white balance in camera. I want to save you time making the mistakes I made early on. Setting up your white balance in camera will save you time in post correcting colors and give you more flattering skin tones out of your Sony cameras. I'll show you how to set a custom white balance in your Sony alpha camera and how to use Gary Fong's Color reference white balance tools. I use this method on my sony a7iii and a7riii every time I start filming or take portrait photos. ▶▶Grab Gary's white balance tools here: https://amzn.to/2IQHJEU ▶▶▶▶THE GEAR USED FOR MY VIDEOS ▶Main Camera for Video https://amzn.to/2JlvUSG ▶Main Camera for Photos http://amzn.to/2BsiIvw ▶My Favorite Wide Angle lens http://amzn.to/2oL78mX ▶My Favorite all-in-one lens https://amzn.to/2DfMvpH ▶My Telephoto lens https://amzn.to/2t5Sp8a ▶Main microphone http://amzn.to/2slJnET ▶Favorite Gimbal https://amzn.to/2TJTqOX ▶My Drone https://amzn.to/2WTYiTu -------------------------------------------------------------------------------------------------- For those of you who are new to the channel my name is Jason Anthony but everyone calls me Jay. I grew up in New York and moved to California a little over a year ago. I love creating content and landscape photos are my thang! California has some amazing national parks and I love exploring them with good company! I drop videos every week so make sure to SUBSCRIBE to make sure you don't miss them!