Images Jewelers's video: How to buy a diamond The 5th C of Diamonds - Cost

We have all heard of the 4 Cs of diamonds, but what about the 5th and most important C? (Cost) http://www.imagesjewelers.com/gia-diamonds.html Every diamond is a miracle of time and place and chance. Like snowflakes, no two are exactly alike. Until the middle of the twentieth century, there was no agreed-upon standard by which diamonds could be judged. GIA created the first, and now globally accepted standard for describing diamonds: Color, Clarity, Cut, and Carat Weight. Today, the 4Cs of Diamond Quality is the universal method for assessing the quality of any diamond, anywhere in the world. The creation of the Diamond 4Cs meant two very important things: diamond quality could be communicated in a universal language, and diamond customers could now know exactly what they were about to purchase. Now, with the addition of the 5th C, cost, people will have a greater understanding of value when it comes to loose diamonds.