LLLLITL's video: Ubisoft - Cover Me Mario Rabbids Kingdom Battle

Could you team up with a rabbit? Here is the idea behind Ubisoft's latest campaign to promote its new video game "Mario + Rabbids Kingdom Battle" where Mario teams up with the Rabbids (aka Les Lapins Crétins) to save his kingdom. This unexpected duo is transposed into different universe: an epic battlefield, a war scene and a robbery. These very funny commercials all end in a fail, showing up this tagline: "Not everyone can team up with a rabbit." Watch the 2 other commercials: - "Battlefield" https://youtu.be/pZL79x6RLkM - "Robbery" https://youtu.be/V8WrNBE3lnk CREDITS UBISOFT Senior Vice President Sales & Marketing: Geoffroy Sardin Marketing Vice President: Guillaume Carmona Marketing Director: Cedrick Delmas Brand Manager: Valentin Meyer BBDO Vice President Proximity BBDO: Emmanuel Devezeaux de Rancougne Accounts: Nicolas Carlotti, Lucie Lavrard Strategic Planner: Nicolas Orsoni Executive Creative Director: Matthieu Elkaim Creatives: Clément Dantzer, Benoit Lagalle PRODUCTION Production company: BBDO Paris Producer: Julien Sanson Post-Production: Digital District, Martine Ferey, Laurianne Fréguin Head of Production: Stéphane Floch Executive Production: Trixtr Director: Olivier Abbou Broadcast: social media in Europe, Middle-East, Africa On air: 08.25.2017 Release: the "Mario + The Lapins Cretins Kingdom Battle" is available only on the Nintendo Switch starting the 29th August 2017 Uploaded with the permission of BBDO Paris.