NEWS9 Live's video: IPL Live Streaming The Battle For Eyeballs Begins

IPL gets underway tonight but those looking forward to watch it on the telly may have to shell out more due to a standoff between RIL-owned cable firms and TV rights holder Disney Star. Lloyd Mathias, business strategist, joins in to discuss why consumers are once again bearing the brunt of a tussle between broadcasters and cable television service providers. .............................................................................................. News9 is India's first fully integrated english news brand across all digital platforms. It includes a publishing platform, viz. www.news9live.com, a future-ready OTT platform, News9 Plus, and a 24-Hour video streaming service on connected TVs and all social platforms. It's the English news brand that understands and fits perfectly into the digital-first lifestyles of our English news audiences. ► Watch us on YouTube : https://www.youtube.com/c/NEWS9LIVE ► Like us on Facebook : https://www.facebook.com/news9live ► Follow us on Instagram : https://www.instagram.com/news9live ► Follow us on Twitter : https://twitter.com/NEWS9TWEETS