Sales Drive's video: Social Media Benchmark - European Study Online Sales

Hubspot's brilliant Funnel Optimisation Specialist, Andrea Francis sent me this brilliant European social media benchmark research data. I have put it in a slideshow for you to enjoy! Andrea's message was "As a marketer, you’re probably required to do that thing that makes (many!) marketers shudder -- yes, reporting! But how do you know whether or not you’re doing a good job? Can you say to your boss, with confidence: “Yes, we’re doing a great job!” A great place to start is with industry benchmarks. For the first time ever, we've trawled through our European customer data from a variety of industries (Marketing, Technology, Healthcare, Finance & Insurance, Manufacturing, Professional Services, and Non-Profit/Education) to find out how companies use social media. We wanted to find out how often companies are sharing across Twitter and Facebook, and what their posts look like. What proportion have images? What proportion have links? And how many visitors social media is sending to company websites? We found the stats interesting, and thought you would too. For this reason, we’ve decided to offer them to you for FREE. That’s right -- no money to pay, no form to fill, nothing. Feeling generous then please share this message and follow andrea on twitter andydidwhat