The Blizzards's video: The Blizzards - Pound the Pavement Official Music Video

The video concept was created after the country went into lock down due to Covid-19. The concept is a continuation of The Blizzards’ album cover from The Last Great Algorithm depicting the brain scans of all 4 band members whilst engaged in playing their instruments. This combined with Algorithm Productions’ vision to use a Mocap suit (Motion Capture Suit) The video marks a creative step in being one of the first occasions that this technology has been used to record motion data of band members performing from their homes. This data captured was transformed using 3D imaging and technical wizardry from the team in Algorithm Productions to represent real live performances of Bressie, Dec, Louize and Justin in abstract form and bringing them together to create an aesthetically striking music video that serves to reflect the message of the song. POUND THE PAVEMENT is a song about taking control back when you think you have lost it. The song projects a message of hope, grit and determination to overcome the challenges we are all facing today. https://www.facebook.com/theblizzardsIE/ https://twitter.com/theblizzards http://www.theblizzards.ie