The Food Theorists's video: Food Theory: How Pumpkin Spice Killed Coffee Starbucks Pumpkin Spice Latte

Subscribe to become a Food Theorist! ►► https://bit.ly/2CdCooV     How to SURVIVE Spicy Food! ► https://youtu.be/v0So51Q6GLg When you think autumn, what drink comes to mind to fit the season? Many of you likely thought of the Starbucks PSL - or Pumpkin Spice Latte for the uninitiated. Pumpkin Spice drinks are a phenomenon of popular culture. IS it really fall if you haven't Instagrammed one of these babies? The big question, though, is actually the most obvious. How did the popularity of the Pumpkin Spice Latte happen? And more so, what does it mean for coffee culture in general? SUBSCRIBE for Every Theory! ►► https://bit.ly/2CdCooV   Want More FOOD THEORY? You've Been SCAMMED! (Supermarket Secrets) ► https://youtu.be/EqviBPG2uPE   Tootsie Pops, How Many Licks? ► https://youtu.be/qOS5NAdyWDw Never Order McDonald's Medium Fries! ► https://youtu.be/c_jnZkVlNtw Kool Aid Man Is A Marvel Villain! ► https://youtu.be/CuZ14w_g3WA     Don't Trust Your Cake! ► https://youtu.be/dulS3GGiJ7M   Join our other Theorist Communities! Game Theory! ► http://bit.ly/1qV8fd6 Film Theory! ► http://bit.ly/1dI8VBH Need Royalty Free Music for your Content? Try Epidemic Sound.  Get A 30 Day Free Trial! ► http://share.epidemicsound.com/theFoodTheorists  Credits: Writers: Matthew Patrick and Luke Barats Editors: Tyler Mascola, Alex "Sedge" Sedgwick, and Koen Verhagen Assistant Editor: AlyssaBeCrazy   Sound Editor: Yosi Berman