Business Insider's video: Why We Kill So Many Houseplants But Spend Billions On Them Anyway Big Business

Houseplants are all the rage. But as Americans buy more plants, and producers scale up to meet demand, more plants are dying. About 40% of plants perish in the supply chain, and another 35% die in customers' homes. So what are plant producers and influencers doing about it? We went to one of America's largest plant farms to find out. MORE BIG BUSINESS VIDEOS: Why Kombucha Makers Spend Millions to Make the Drink Less Boozy | Big Business https://www.youtube.com/watch?v=7o2dILl8Fhc Why Fake Saffron Trafficking Is Destroying The 'Red Gold' Industry | Big Business https://www.youtube.com/watch?v=cF9rRr-tLi4 How This Village Makes 50,000 Incense Sticks A Day For Lunar New Year | Big Business https://www.youtube.com/watch?v=YD5Qeo6o1UI ------------------------------------------------------ Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit us at: https://www.businessinsider.com Subscribe: https://www.youtube.com/user/businessinsider BI on Facebook: https://read.bi/2xOcEcj BI on Instagram: https://read.bi/2Q2D29T BI on Twitter: https://read.bi/2xCnzGF BI on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143 Boot Camp on Snapchat: https://www.snapchat.com/discover/Boot_Camp/3383377771 Why We Kill So Many Houseplants, But Spend Billions On Them Anyway | Big Business